What is your marketing doing? And what is your sales process doing?

The job of your marketing is to bring you qualified prospects.The job of your sales process is to close the deals and build relationships with the best ones

Wednesday, June 5, 2013

James Malinchak's You Have To Have It, Before You Truly Have It

By Rubin Price


If you are making a million and you want to make five million, you can't do the same things you did to achieve a million. I'll tell you that at this time. Each time that we have changed our goals that we would like to do in my small little business, we rethink what we're doing. One of my goals is 10 million bucks. I can't be acting as I used to act. I can't be doing particular things. We have to have key people come in who do particular roles. That is why you see Davy, my COO.

I went out and got Davy to be COO of my company. He previously work for a billion dollar company. He retired at age 44. I went and got him to come to do my stuff to run the operations of this so I could go focus on what I have to do in the business. See you got to act the way you want to be. Make decisions from where you want to be not where you are. Got it? If we desire to be that way, why are we making decisions from where we are? We should be implementing procedures and policies and running our speaking business and everything this way right now. Got it?

Here's a little clich. You have to have it before you have it, meaning you have to follow through. This has been around forever, 'The Act as If' principle. If you wish to be wealthy, then you have to think, feel, and act as if you were already wealthy. Wealth starts with creating the right habits, right now. When? Right now. Oh, come on, give me the foot stomp, right? Left foot, right? Right foot. Left foot. All right. I do not know. I never did that. That's the first time I ever did that.

When I began my speaking career, I learned this tip years ago. I think that was, I can't remember. I thought it was Jack Canfield and Mark Victor Hanson. When Jack and Mark began doing Chicken Soup for the Soul, they went and cut out the New York Times bestseller list. By the way, they were rejected 144 times when they were trying to get published. Furthermore, they were 125,000 dollars in debt each to get things going. I love this story. The put in their title of their book with the number one slot, Chicken Soup for the Soul, and behind it they wrote their names as the authors, Jack Canfield and Mark Victor Hansen. Then, they hung it all over the place so that they had to see it. They were still rejected. They didn't even have a publisher yet, but we all know that now they finally were published and made millions on that book!"

Because of that story, I used to go get pictures of people speaking. I used to put my face on their body, and I would hang them everywhere. I would see them, and I would visualize that because you got to have it before you will have it. I often speak for 500-750 for the boot camps. Additionally, I am speaking at some larger events. I think it was the Glazer-Kennedy event where I spoke for 12,000 people here in Vegas.

I remember I was in Houston speaking for a buddy of mine, Jonathan Sprinkles, for his presentation skills seminar. The night before, he asked me, "Did you ever think you would be doing what you are doing now?" I said, "Sure. Of course, I did." I did not know how I would do it, but I always knew it would happen. I knew it would happen because I always had it before I ever had it physically. I am grateful and appreciate everything that I have due to speaking, and I knew I would have it because I used to see these pictures on my bathroom mirror back when I was eating Top Ramen noodles. Got it? Okay.




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